Looking back on 2015
Posted on 18.12.2015
Highlights of the year
This year we celebrated our 15th Anniversary, celebrating the achievement with a party in May which included Melvin Benn, of Festival Republic, as a keynote speaker.
A couple of months before that we hosted Toy at Club Attitude, who were supported by Hatcham Social Club and Hulkenberg. For the first time, we added new elements of accessibility: captioning and a livestream, surging our audience for the event to 1700 people.
In April, former MP Mike Weatherley became our latest patron.
In July, CEO Suzanne Bull, Mystery Shopping Co-ordinator Mandi Peers and Trustee April Clarke staged Attitude Sings, raising over £1,000 by singing from London to Newcastle on the train!
We had another fantastic summer delivering services on site for Glastonbury, Latitude, Reading and Leeds with our wonderful team of volunteers, as well as working as consultants at a variety of outdoor events.
Finally, in December, our very own CEO Suzanne Bull MBE was again recognised for her contribution to the music industry and the cause of inclusion for Deaf and disabled people when she was named one of the UK’s most influential disabled people by the Shaw Trust.
2015 also saw some new members join the team: we welcomed Katie, Aisling, Nancy, Amy, Paul, Simon, and Hanley.
Our economic impact
For every £1 awarded to Attitude is Everything by the Arts Council, £31 was spent by Deaf and disabled fans at charter venues and festivals.
A total of 113,943 gig tickets were sold to Deaf and Disabled customers across our Charter venues and festivals. That represents an impressive 88% increase for venues and 34% increase for festivals, with a £5.4 million total value – up two million from 2013.
Developments in accessible ticketing
2015 has been the year where we have seen ambitions for the music industry as set out in our previous State of Access Report start to be realised.
A very welcome development this year has been the roll-out of the Credibility Access Card, which is now accepted at a number of high profile venues and festivals, making it easier to book accessible tickets across the country.
Accessible ticketing is now very much on the agenda for STAR (the Society of Ticket Agents and Retailers), who have progressed this agenda this year with our support via the STAR Accessible Ticketing Working Party.
Charter of Best Practice achievements
In 2015 we hit and then exceeded 100 sign-ups to our Charter of Best Practice, going on to achieve 22 sign ups or progressions over the year, including:
- Manchester’s Band On The Wall, which became the first small venue to achieve Gold
- Pride Cymru, which became the first Pride event to sign up to the charter
- The Boileroom in Guildford, which became the 100th venue to sign up to the charter
New Charter members Nozstock recently spoke to us about the impact signing up to the charter had on their audience
Similarly, we recently published a case study on the changes New Cross Inn has made as a small, independent venue.
Annual Review 2014-15
For more details on what we have achieved, read our Annual Review 2014-15.