Music Industry Pros Raise Over 11K for Attitude is Everything

Posted on 01.11.2017

Music Industry Pros Raise Over 11K for Attitude is Everything

Suzanne Bull being presented with a cheque on stage at Festival Congress

At this week’s Festival Congress, AIF’s annual flagship event for independent festival promoters, our CEO Suzanne Bull MBE was presented with a cheque for £11,700 by team members from Ground Control, Broadwick Live and FGH Security, following the completion of their 140-mile fundraising charity cycle ride.

16 people took part in the Coast to Coast challenge this September, including employees from Ground Control, Broadwick Live, FGH Security and Attitude is Everything. All completed the iconic Coast to Coast route, travelling more than 140 miles from Whitehaven to Tynemouth and climbing more than 1500 feet over sea level.

Photos from the ride, featuring beautiful scenery and exhausted cyclists, can be seen on our Storify.

The team smashed their 10K fundraising target, receiving more than 250 donations, all of which will support our work to make live music more accessible for Deaf and disabled audiences. 

If you too would like to support our work, the fundraiser is still open here.

Speaking after the presentation, Suzanne Bull MBE said:

“As a charity, Attitude is Everything relies upon fundraising and donations, and we are hugely grateful to Ground Control, Broadwick Live and FGH Security for their support. What an amazing effort! It was extra special to receive this donation at the AIF’s Festival Congress, and I would like to say thank you to Paul Reed and team for enabling that to happen.”

John Drape, MD of Ground Control and Attitude is Everything patron, said:

“By partnering with events organisers and venue owners, Attitude is Everything have enabled thousands of Deaf and disabled people to enjoy access to live music. Their work is genuinely life changing. As a patron of the charity, I was absolutely delighted to accept the Coast to Coast challenge and hope others in the live music business will be inspired to work with Suzanne and her team.”

Alex Bennett, Director of Festivals at Broadwick Live said:

“It’s been a pleasure for Broadwick Live to become involved in such a great charity. Attitude is Everything aim to enable as many people who are Deaf and disabled to enjoy live music and festivals. We look forward to aligning ourselves and our events with the charity in the future, and helping to bring further success and access.”